Our work / JMatt Mobile Detailing
Custom booking platform + website · NH SeacoastJMatt Mobile Detailing
A mobile detailing and ceramic coating business. They were paying for an all-in-one marketing platform, and still running bookings, crew and payouts by hand.
Where they were
Bookings came in through texts, DMs and a generic form, and job details like the address didn't always make it onto the calendar.
Reminders, follow-ups and review requests depended on someone remembering to send them.
Paying the crew each week meant adding up jobs, tips and cash by hand.
What we built
Online booking
Customers pick the service, describe the car and choose an open time. No deposit, and they pay when the job's done.
Texts that send themselves
Instant replies to new leads, booking confirmations, a reminder the day before, a heads-up before arrival, and a review request after the job.
An AI assistant on every channel
Answers questions and helps people book over text, Facebook and Instagram, and hands off to the owner when it should.
Crew app and payday
Each job has a checklist, photos and payment on the spot. Weekly pay for every crew member is worked out automatically.
On a phone, where their customers are.
Most of their visitors find them on Google from a phone, so that's where we started.
